Project Information
Platform: Amazon
Engineering Category Leadership
+121%
₹1.5 Cr → ₹3.32 Cr
(Jul '24 → Jul '25)
+141%
7,240 to 17,447 orders
(Jul '24 → Jul '25)
+152%
Page Views up from 1.47L
to 3.71L
The breakthrough:
Strategic keyword expansion combined with aggressive bid optimisation helped position the brand #1 in their primary category.